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Mortgage Lead News
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Thursday, March 11, 2010 |
07:35 AM |
Texas
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Mortgage fraud, mortgage compliance and reverse mortgage lending are among topics being addressed at mortgage conferences. Mortgage licenses, mortgage leads and mortgage legislation are the areas of focus at several other events. Much of the latest activity is happening in the nation's capitol.
From May 13 to May 15, the Fourth Annual Fraud and Forensic Accounting Education Conference will be held in Atlanta, a February news release indicated.
The convention is being sponsored by the accounting firm of Porter Keadle Moore and Georgia Southern University in conjunction with the Center for Forensic Studies in Accounting and Business.
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A bank that gave up on reverse mortgage lending at the beginning of the credit crisis has launched a new wholesale reverse lending channel, while another third-party lender hopes to help brokers focus more on the loan prospect's product education and less on sales. An originator and an issuer of reverse mortgages reported big growth, and a service provider is promoting a list of reverse mortgage prospects who are delinquent but have loan-to-values less than 60 percent.
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Tree.com is attacking an anticipated decline in refinance volume with an increase in originator capacity. Two more firms announced their participation in Google's mortgage lead service, and lead companies are fine-tuning their Internet technology for maximum traffic and conversion rates -- while others are offering free resources to generate prospects.
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Quarterly originations at LendingTree Loans edged higher and were up 30 percent from a year ago. Earnings from loan production now exceed earnings from its lead generation unit even though the average loan amount at the lead unit is up more than a third.
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Two loan pricing firms have aligned with Google Inc. to provide loan quotes to prospective borrowers who utilize search engines to find mortgage lenders.
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Among next year's biggest issues are skin-in-the-game proposals, regulatory compliance and cloud computing -- according to one mortgage technology provider. Google's entry into mortgage lead generation is also expected to have a big impact.
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Mortech Inc. is enabling real estate-related Web sites to earn revenues by generating mortgage leads tied to its pricing engine.
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Several recent offerings promise increased quality, quantity and return on mortgage leads, while two lead firms hope new owners will enhance their business. But one former lead generation operator -- who charged originators around $20 for each loan lead -- has been convicted for peddling worthless data.
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The parent of mortgage lead provider LendingTree has scored a warehouse line for its origination unit.
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Google has launched a mortgage lead generation service.
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