Social Media for Mortgage Loan Originators
Business relationships developed through social media can be far more powerful than traditional relationships. With that in mind, there are steps loan originators can take to maximize their social media presence.
Facebook Accused of Enabling Housing Discrimination
A complaint filed against Facebook alleges that the social media giant gives its housing-related advertisers control over who sees their ads -- leading to discrimination.
New American Schooling LOs in Social Media
New American Funding is rolling out a social media training program for its mortgage originators that it says will make them "social marketing geniuses."
Reports Address Social Media Use, Risk
One of two recent reports highlights online and social media usage growth among mortgage shoppers. The other looks at some of the risks faced by consumers who use social media.
Social Media Mortgage Compliance Tool Launched
A new tool helps mortgage-banking firms with the daunting task of monitoring their loan origination staffs' use of social media and regulatory compliance.
Wells Fargo Automating Mortgage App Process
In addition to addressing the fallout from the fake account scandal, Wells Fargo & Co. is working on a product to compete with Rocket Mortgage and mello.
Banks Lead Way Into Social Media Utilization
A pair of recent reports reveal how prospective financial services customers are using social media and how financial institutions are capitalizing on the trend.
Several Topics to Be Covered at Mortgage Events
Topics to be covered at several upcoming events tied to home lending include mortgage servicing rights, reverse mortgages and social media. Compliance is also on the agenda.
Best Banks On Social Media
A trio of community banks have recently been recognized for their ability to be innovative in their utilization of social media platforms.
Mortgage Mad Men
Advertising and marketing for the home-lending industry has gone digital and promises to help mortgage sales people adhere to new regulations.