Lots of Prospecting, Rigid Routines for Top LOs
Five top-producing mortgage originators talked about their daily routines and practices at a recent conference. All spend much of their time prospecting, and each exhibited strong discipline. One valuable emerging tool is video.
World's Biggest Real Estate Agent
A real estate agent out of North Texas has made it into the Guinness Book of World Records thanks to a phenomenal sales record.
Advertising Options for Mortgage Loan Originators
Loan originators have multiple marketing services they can turn to for help in raising their profiles. One lender has hired an advertising firm, while another is warning veterans about unscrupulous lenders.
Mortgage Firms Keep Up With Mobile Adoption
As more data emerges confirming the continued adoption of mobile technology in financial services, home lenders and service providers are capitalizing on the trend.
PPEs Enhanced Through Integrations
A number of offerings from various mortgage service providers have recently been integrated into multiple product-and-pricing engines. One lender is making its proprietary PPE available directly to consumers.
Mortgage Firms Hire Seasoned Executives
Among several recent hires at home-lending organizations are two executives with more than two decades in the mortgage business and two more with more than three decades' experience.
Integrations Enhance Mortgage Pricing Engines
Recent enhancements to product eligibility and pricing engines include integrations with mortgage insurance companies and customer relationship management providers.
Mobile Mortgage Lending Advances
Mobile mortgage applications have recently been developed for credit unions and foreign national borrowers as well as real estate agents and home builders.
Best U.S. Mortgage Loan Originators
Among mortgage loan originators who are considered to be among the best in the country, earning the borrower's trust is a common theme.
Developing Emotional Connection Pays Big Dividends
With all mortgage players effectively using technology to improve the customer experience, lenders need to develop an emotional connection to drive growth.