2012 Loan Originator Survey Survey and Analysis of the Nation’s Mortgage Loan Originators
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Marketing
Loan originators generate new business through a range of sources including advertising, referrals and mortgage leads. Originators spend a good chunk of their advertising dollars online. While social media is being aggressively woven into the marketing plans of many originators, hard results from the young medium are elusive.
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Loan leads for originators, brokers and loan officers. News about lead companies that provide exclusive refinance leads. Stories about mortgage lead generation techniques.