PR Newswire

President Public Relations and Strategic Planning
BROOKFIELD, Wisconsin — (Aug. 9, 2018) Seroka Brand Development, a certified brand development, digital and strategic communications agency, is pleased to announce that Amy Hansen has been promoted to Vice President Public Relations and Strategic Planning.

Seroka to Moderate Marketing Technology Panel at Lenders One® Summer Conference
BROOKFIELD, Wisconsin — (July 31, 2018) Seroka Brand Development, a certified brand development, digital and strategic communications agency, announced today that John Seroka, Principal and Brand Strategist, will moderate a panel discussion at the Lenders One Summer Conference in Salt Lake City, Utah.

Conventional Leads Weekly Drop In Mortgage Biz A week-over-week decline in new mortgage activity was spearheaded by new conventional lending. The overall decline was contrasted by jumbo business, which recorded a gain.

2nd Year Seroka Named Parkside Lending PR Firm
Seroka, a full-service brand development and strategic communications firm specializing in the mortgage industry, has been named agency of record by Parkside Lending, a national wholesale and correspondent lender headquartered in San Francisco. This is the second year in a row that Seroka has been chosen to work for Parkside.

Seroka Named Agency of Record by Credit Plus for 13th Straight Year
Seroka, a full-service brand development and strategic communications firm specializing in the mortgage industry, has been named agency of record by Credit Plus, a nationwide third-party verifications company headquartered in Salisbury, Maryland which provides intelligent insight to mortgage professionals. This is the 13th year in a row that Seroka has been selected to work for Credit Plus.

Seroka Differentiates Mortgage Industry Brands and Builds Winning Internal Cultures
Seroka, a full-service brand development and strategic communications firm, is actively partnering with mortgage industry clients across the country and successfully differentiating their brands via its proprietary brand development program.

Seroka Approved as Mortgage Collaborative Vendor
Seroka has been approved as an approved vendor-partner for the Mortgage Collaborative.

Bizarre Countrywide Episode Brought to a Conclusion
A borrower who six years ago requested a loan modification from Countrywide Home Loans and mistakenly received a rude response from its then chief executive officer is finally getting that modification.

2014 Is Year of Mergers for Mortgage Firms Although the number of mortgage-related casualties has significantly declined this past year, wholesale lenders are disappearing at a brisk pace. Meanwhile, mortgage mergers are on the rise.